Why Do Taxi Companies Use Memorable Phone Numbers?
If you need a private hire car, who do you call? In the age of Uber and car-share companies, Taxi and private hire vehicle (PHV) companies find the competition challenging. As a step above the business models based on software apps, there are many situations where it is simply easier to pick up the phone and dial a number. So much more when you remember the taxi number, this is when a memorable phone number may come as a possible solution.
Taxi and private hire vehicle companies use memorable phone numbers for multiple reasons, such as:
- It provides them with a competitive edge
- It improves customer recall and communication
- It makes them appear more credible
- Memorable phone numbers are easier to market
What Makes a Phone Number Memorable?
A few phone numbers stand out in our minds as being memorable. For example, the first phone number we ever dialled was probably our home number. Or a close friend’s phone number we had memorised so we could call them anytime. Even our cell phone number is one we probably know by heart. But what makes a phone number genuinely memorable? Here are some examples:
- If the number is associated with a specific event or person
- If the number has personal significance for the individual
- If the numbers create a pattern that’s easy to visualise, like all even numbers or all odd numbers
- If the phone number spells out something easily recognisable, like a word or name, then it’s likely to stick in our heads better than just a random string of digits.
The Benefits of a Memorable Phone Number for Private Hire Vehicle Companies
There are many reasons why taxi or PHV companies should use memorable phone numbers.
1. Provides them with a competitive edge
While there are many ways for taxi companies to distinguish themselves from the competition, one of the most effective is to use a unique phone number. A clever and catchy phone number can be just the thing to help a taxi company stand out in a sea of sameness, making them more memorable to potential customers.
If a potential customer sees a taxi company’s phone number and it is easy to remember, that company is more likely to grab their attention. As a result, many customers will call that company when they need a ride.
2. Improves customer recall
A unique phone number helps customers remember your business. In a world flooded with information, it’s essential to make it as easy as possible for customers to remember your company’s information.
A catchy or distinctive phone number can stay in people’s minds, even if they don’t use the service often. This can help create a sense of goodwill and brand loyalty among potential customers. If customers have a good experience with your company, they’re more likely to remember your phone number and call you again in the future. This can be a great way to keep your business growing.
Additionally, using a unique phone number can make it easier for customers to contact the company, especially if they need to call after hours or in an emergency.
3. Easier to market
Another reason a taxi company might use memorable phone numbers is that they are often easy to market. Using a distinctive phone number is good marketing. Customers can easily share the number with their friends or family members, and it can be convenient to incorporate it into advertising campaigns. It’s a way to create buzz and interest around your company. A well-chosen phone number can be an excellent conversation starter, helping you build relationships with potential and current customers.
4. Appears more credible
A unique phone number conveys a sense of professionalism and credibility, which can inspire confidence in the company’s services. It helps build customer trust and may also help them attract new business.
5. Improves customer communication
A distinctive phone number makes it easier for customers to communicate their needs to the taxi company. A taxi company with a difficult-to-remember phone number may deter customers from using their service.
Tips for Choosing Memorable Phone Numbers
Use a mnemonic device
One popular way for taxi companies to create a unique phone number is to use a mnemonic device. A mnemonic is a memory aid; using one can help customers remember your phone number more easily. One standard method is to create a word or phrase corresponding to the digits in your phone number.
Go for something unique
When choosing a unique phone number for a business, don’t be afraid to go for something unique. A unique phone number can help you stand out from the competition and give your company a distinct identity. So go ahead and try something different; it could just pay off in the long run!
Consider several factors before choosing a unique phone number for your taxi company. First, make sure the number is easy to remember and pronounce. You can also consider using a vanity number that spells out your company’s name or slogan.
Keep it simple and easy to spell
Any vanity toll-free number you choose should be easy to spell. The complexity of the spelling should not deter people from calling. Consider how your vanity number will sound in verbal conversations, on TV or radio. Slang words are usually not spelt correctly and should be avoided. Ensure your vanity number has a precise, unmistakable spelling to prevent problems like these. Additionally, try finding an alternative if you have a difficult-to-spell business name or product.
Buy, Rent or Reserve Telephone Numbers for Businesses
Want to know how to buy a business phone number? You can purchase and rent a wide variety of memorable UK landline numbers at the Phone Numbers Store. Make an impression that lasts on your audience, and acquire a unique business number. Contact us today.